In 1990, Ariat International co-founders Beth Cross and Pam Parker set out to create a new company and a new way of thinking about footwear for riders. They realized that traditional English and Western riding boots were stiff, heavy and hard on the feet — not very well suited for riding. Both riders with backgrounds in the athletic shoe industry, they realized the unique needs of equestrians — both in the saddle and on the ground — and the performance-enhancing benefits that could be brought to riding boots to give these athletes an edge. So they assembled a group of top footwear engineers and designers, and set them on the task of creating the world's most technically innovative performance riding boots. They started by re-designing the outsole, rethinking the arch support system and finally taking a hard look at the suitability of "traditional" last shape and fit. While they were building the technology platform for Ariat boots, they were also talking to hundreds of top riders who helped in the design and development of the final product. In 1993, Ariat shipped their first pair of boots, and today Ariat is the world leader in performance equestrian footwear, offering a full range of English and Western riding boots, work boots and casual footwear — plus new lines of performance apparel and accessories to fully outfit today´s equine athletes and equestrian-inspired lifestyle enthusiasts. Whether you are a professional equestrian athlete or a novice rider, you will find an Ariat boot with the performance technology that is perfect for you. Ariat boots cushion the foot while stabilizing the heel and arch, dramatically reducing fatigue and stress to the feet, legs and lower back. This amazing technology can also be found in a variety of casual Ariat shoes — providing you with comfortable and stylish alternative for those relaxed, easy-going days.
Shopping at Zappos is a great way to spread your horizons when it comes to your shoes. Hard to get shoes for Ariat, hard to find sizes, and collaborations are king on Zappos. Even better, you can find some of the best deals on higher end shoes. For women (or men) who have unusual shoe sizes, either bigger, smaller, wider, or narrower, Zappos offers you the widest range. Of course, there is no better place to shop for Ariat, especially if you need something a little left of center.
Most importantly, Zappos has a great customer support system that allows you to return your shoes if they don’t fit or they aren’t just what you wanted.
The Hottest Deals for Ariat
Yes, that's right, we searched all over the web and found the hottest deals for Ariat
Even though math was never our strong suit, there was a certain pleasure in the undeniable formulas. You knew that if you added X plus Y and divided by Z, you would have the answer. If only picking out clothes from our closet could be as cut-and-dry. If there was a simple formula for looking good…something that would undeniably work…it would make life a lot easier, right? Well, we just so happen to have 5 tricks to illicit a positive reaction from people (men), as scientifically proven by studies.
- Wear heels – Aside from the fact that you (scientifically) have a better chance of being approached by a man if you’re wearing heels, heels also accomplish a few other pretty neat tricks. Because of the arch, heels force you to stand straighter, so you appear taller. And heels that blend in with the color of your leg, or those with a very low vamp (the part of the shoe that cuts across your foot at the front), make your legs appear longer and leaner.
- Go sleeveless – Studies have shown that arms are one of the parts of a woman’s body that men are most attracted to. In fact, in many studies, arms are more highly rated than legs! So, if you happen to be blessed with nice toned arms and shoulders…show them off!
- Think bodycon – There are loads of studies that show men are more attracted to an hourglass figure. Lucky for all of us, that’s what shapewear was invented for! Bodycon dresses are designed to naturally highlight the smallest part of you, the area just under your bust at your waist. And many bodycon dresses have slimming patterns that accentuate the effect even more. When you pair some fabulous shapewear with a great bodycon dress, you get WOW!
- Rock some red – Red attracts attention…period. It also symbolizes power, passion, and romance. So of course there will be studies that show men are attracted to red. But another bonus here is that there is a perfect shade of red out there for everyone!
- All hail the LBD – It’s iconic for good reason. And now, studies show that 5 out of 5 men will look twice at a woman in a black dress. It’s the perfect compromise if you don’t feel like wearing a bright, bold red… but you don’t necessarily feel like blending into the wallpaper either. The little black dress is classic, slimming, and oh-so-chic. It will never lead you wrong.
Just as a painter requires different brushes of all sizes and shapes to create a masterpiece, so too will the right choice in eye makeup brushes make your face shine like the work of art it is! There’s no need to break the bank buying fancy brushes, though (and trust us, you could easily break the bank with some makeup brushes on the market today)… we’ve got a list of your absolute ש-have eye makeup brushes right here!
- All-Over Shadow Brush (similar to a MAC 239, SEPHORA COLLECTION Pro Allover Shadow Brush #12 ) – This will be your eye makeup brush workhorse (and it was probably the first real brush many of us bought when learning how to do eye make up). A great all-around brush, the flattened head, dense bristles, and medium length head works well for the general goal of applying eye shadow. Pressed eye shadow, pigment eyeshadow, baked eyeshadow… this brush can handle it.
- Blending Brush (similar to a MAC 217) – This is one of those eye makeup brushes that will save almost any heavy-handed eye makeup application. Fluffy, soft, long bristles can gently diffuse any dark or harsh lines, and blend even the most contrasting shades seamlessly. Best used through the crease and into the outer v.
- Eyeliner Brush (similar to MAC 219 Pencil Brush, MAKE UP FOR EVER 258 Large Precision Eyeliner Brush) – The fine, pointed tip is perfect for applying cream or gel liner, or precisely applying shadow either on top of, or in lieu of, gel liner.
- Stiff Dome Brush (similar to SEPHORA COLLECTION Classic Crease Shadow Brush #73, SEPHORA COLLECTION PRO Tapered Crease #19) – Useful in any number of eyeshadow application techniques, this is also known as a crease brush. The bristles are longer and stiffer than a regular shadow brush, which creates a nice crisp area of definition with shadow through the crease. You can also easily work it into the outer v to really elongate the shape of the eye. (Another contender for the best crease brush is the SEPHORA COLLECTION Pro Angled Shadow Brush #13… the angle of the bristles fits so nicely in the crease area!)
- Short Angled Brush (similar to a MAC 266) – Not only is this brush great for applying gel and shadow liner, it is a must-have for filling in and defining eyebrows! And if you need to go in and fill any bare patches missing liner after adding falsies over liner, you can dip the point of the brush into some gel or liquid, then dab the bare spots. (This is one of those fake eyelashes tips you probably won’t remember until you have it happen to you).
- Short Smudge Brush (similar to a MAC 214) – One of our favorite eye makeup brushes…ever! This brush has short, stiff, rounded bristles and it’s perfect for smoking out a lash line. It also works wonders to smudge out pencil liner, providing that smoldering look you long for with dark eye makeup or a smokey eye.
And there you have it! The most comprehensive list of must-have eye makeup brushes for any woman’s beauty arsenal. If you add a foundation brush, a powder brush, a blush brush, and a concealer brush, you will have a great basic set of tools capable of creating any makeup look you can imagine! Now go make your masterpiece!
You’ve probably heard people with brown eyes lament and long for any other eye color. You might even hear them say, “Brown eyes are boring.” Well, actually, they’re probably the most versatile color to play off and enhance eye makeup! People with brown eyes don’t just have one perfect eye makeup look…they have dozens! So, truly, when you figure out what enhances those brown eyes, the rest is pure fun!
- What hue are your brown eyes? – To find what makeup look works best, we’ve got to figure out what shade of brown eyes you have. A good rule of thumb is that whatever your shade of eye (deep, medium, light), your best colors are usually found on the same level of colors. For instance, deep brown eyes usually look best with darker shadows, and can withstand darker liner…and so on.
- What shape are your brown eyes? – For the purposes of eye shadow application techniques, you will need to do some research on the shape of your eyes. Are they small, large, protruding, almond, hooded, wide set, close set? Once you find the shape, you will find the application technique that best enhances them.
- Don’t skip the basics – What are the basics? Primer and under-eye concealer, to be precise. Before any eye makeup look, on any eye color, you need to make sure that there’s a clean canvas. Primer ensures your shadow and liner stays put (or else why put it on in the first place?), and concealer eliminates any darkness or unevenness that may distract from your lovely eyes.
- Find your best colors – Each brown eye hue has a corresponding set of optimal colors that will help create the perfect eye makeup look for you. Dark brown – forest greens, dark grays, deep plums. Medium brown – purples, greens, coppers. Light brown – neutrals, golds, vibrant greens.
- Liner – Depending on the shape and shade of your eyes, as well as the eye look you are aiming for, there are a plethora of eyeliner colors and techniques you can employ! Just remember to stick with the colors levels that correspond to your eye shade (for instance, the lighter your eye color, the more you will need to avoid black liner). And don’t be afraid to add color with the liner: a plum or vibrant purple, a navy or bright blue.
- When in doubt, go for smokey! – It’s hard to beat a smokey eye, no matter what your eye color. Brown eyed beauties like Keira Knightly, Natalie Portman, and Kim Kardashian all love to rock a smokey look. Following the guidelines from steps 1-4 above, you should be able to create a smokey eye that you can turn to time and time again.
- Brows are crucial – Nothing ruins a beautiful eye look faster than a messy brow. Detect your perfect eyebrow shape, trim and groom them, define the arch. If your eyebrows are naturally light, they may tend to wash out your look. So, invest in an eyebrow tinting kit. Darkening by even one or two shades will make a huge difference to for your perfect eye makeup look, and your whole face, in general.
- Mascara is a must – You can’t have a perfect eye look without mascara of some sort. If your lashes are naturally light, consider sticking to a dark brown mascara (instead of black). And even if you don’t think it will make a difference, curl your lashes first! What good is knowing how to curl your eyelashes, if you don’t take a moment to do it? It will open up the look of your eyes like you won’t believe!
- A finishing touch of highlighter – No eye makeup is complete without highlighter. Sweep a light shimmering cream or pink color under your brow and in your tear duct to finish your look.
So, you have brown eyes, do you? You’ve got the best of the best, kid. The only eye color with no contrasting or complimentary eye color on the color wheel, as a brown-eyed baby, you can practically wear any color! Your perfect eye makeup is pretty much all of them…so get out there and flaunt it!
