Shop With Style

Not even the most die-hard makeup artist is completely perfect when it comes to their own makeup habits. We all get busy, forgetful, lazy. But there are some makeup missteps that could end up being detrimental to not only your makeup, but your skin. Thankfully, though, these are all easy fixes, and once you incorporate them into your routine, you’ll be back on track in no time!

• Not cleaning your brushes – Not only can this lead to bacteria growth in the brushes, but it can also end up costing a fortune! As dirt, dust, and makeup accumulate on the bristles, bacteria can thrive there too. And that same accumulation of gunk can cause the bristles of your most loved (and most expensive) brushes to break and fall out (sometimes sticking to your face during application). Yuk! Be sure to give your brushes a good cleaning with a mild cleanser every month or two.
• Blowing on your brushes – You’ve picked up a little too much product? Might as well give the brush a little blow to remove some of it, right? Wrong. Blowing on the brushes can transfer bacteria from your mouth and the air onto the bristles, which grows with each subsequent blow. Try tapping the brush on the side of the product or the edge of some other hard surface instead.
• Not washing your makeup off before bed – You’ve heard this a million times, we know. The reason you’ve heard it so much is because it’s true. Not only do your pores need to breathe, but your skin will have a harder time making room on the surface for new, pretty skin cells while the old, gunky cells are caked there. If you are really, really exhausted, using makeup wipes will do in a pinch, but you’re better off making it a practice to wash your face properly each night before bed.
• Not moisturizing before applying makeup – You might not think you need to follow this little practice, especially if your skin tends to be oily. But moisturizer has nothing to do with adding oil, and everything to do with keeping your skin hydrated. Also, skin that is not moisturized can often effect makeup application, making it look uneven and blotchy. Try adding a light daytime moisturizer with SPF to your routine before applying foundation. That way your skin stays hydrated, receives foundation more smoothly, and is protected from those harmful UVA and UVB rays.
• Using your hand to match your foundation color – Newsflash: your hand is not your face. It’s not even near your face. So why would the skin there be a good indicator of the skin on your face? The skin on our hands is exposed to sun and the elements a lot more often than that of the skin on your face, so it will almost definitely be a different color. If you’re out shopping and don’t want to mess up your makeup by swatching a new foundation across your cheek, try turning your head and applying a vertical line of foundation that is closer to your ear and one along your jawbone area. Those will give a better indication of a true match.
• Pumping your mascara – We admire your thriftiness. You want to get every last drop of that mascara out of the bottle. Or maybe you just want a little extra product on the wand. Either way, the only thing that pumping the mascara wand is doing is pushing air into the bottle…which is making the product dry up quicker. Opt for swishing the wand around the sides of the bottle instead.
• Matching your eye shadow to your outfit – Ok, so we all did this as kids. As far as we were concerned, it was a major cool thing to do. Then. But now, we know better…or, at least we should. Eye makeup, particularly shadow, is designed to make the most of your eye color. And its application is meant to make the most of your eye’s shape. So don’t cut your potential beauty short. You can Google the best eye colors/eye shadow combos, or just check out a color wheel to see what colors opposite your eye color will best make your peepers pop!

Sure, every once in a while, a good va-va-va-voom makeup look is great, but who doesn’t want to look pretty every day? If you’ve got brown eyes, then we just so happen to have some great tips for achieving a beautiful natural look that’s perfect for every day!

1. Cleansers – No makeup look can begin without a clean face. Even if you cleanse your face of makeup the night before, it’s always good to use a gentle, mild cleanser every morning before you apply makeup again. Great options: Juice Beauty Organic Face Wash and Neutrogena Fresh Foaming Cleanser.
2. Eyebrows – If you aren’t paying attention to your eyebrows, you are missing one of the most crucial parts of any natural makeup for brown eyes look…or any look, for that matter! Brows should be groomed with a well-defined arch. Invest in a good eyebrow shaping kit. Great options:  Benefit Cosmetics Brow Zings, Nyx Eyebrow Gel, and Anastasia Beverly Hills Five Item Brow Kit.
3. Shadows – Using natural makeup for brown eyes, your shadow color choices can make or break the look. Know which colors work best in your shade. For example, perfect colors in makeup for dark brown eyes would include bronze for a natural tone, or a bright sapphire blue for a pop of color. Medium brown eyes should look for subtle or bright plums and purples. And light brown eyes, opt for shimmery taupe or a lively teal, or even fuchsia!
4. Liner – Depending on the shape of your eye, you can find dozens of tutorials and how-to videos online outlining the proper eye makeup techniques that will help make them look their best. But if you are aiming for both a natural look and a natural product, you can find both in every price range. Great options: Any of the Almay liners, liquid and pencil, Physician’s Formula Eye Booster 2-in-1 Lash Boosting Eyeliner + Serum, Bare Minerals Round the Clock Waterproof Liner, and NVEY Eco Organic Cake Liner.
5. Mascara – When looking for natural makeup for brown eyes in mascara, it’s best to search for paraben free cosmetics and organic formulations whenever possible. One of the best organic mascara products on the market, which also happens to be one of the most readily available is the Physician’s Formula Organic Wear 100% Natural Origin Mascara, and at a budget-friendly price of around $10, you can’t beat it.
6. Lashes – Don’t think that because you want a more natural look, using more natural products, that you can’t add some glamour with natural looking false eyelashes! You can find human hair lashes, as well as natural mink eyelashes in several beauty stores and online. Whether you opt for partial lashes, individual lashes, or the flair from full lash strips, you can go subtle, go over-the-top, and everything in between! Great options: Ardell Fashion Lashes, and Eylure Naturalites Eyelashes.

See? With just a little forethought and specific shopping, you can find your best natural makeup look for brown eyes!

Not all of us were blessed with gorgeous, full, Angelina Jolie-esque lips… some of us have had to struggle with constantly “drawing in” an upper lip. But there just so happens to be some nifty little tricks you can use to help make your lips look fuller…and only you will ever know you needed them!

• Exfoliate – Exfoliating is not just for your body and face. Our bodies are daily sloughing off the dull, dead skin cells for fresh, new skin cells underneath, and exfoliating aides in that. If your lips are rough, dry, or flaky, a gentle exfoliation will help to remove the dead, dry skin and soften the newer healthy skin underneath. More importantly, it will also make the lips more able to draw in necessary moisture, which in itself can help lips look fuller. Smooth lips will also not only look healthier, but will make any lip product you apply look better.

Since the skin on your lips is thinner and more delicate that that on most other parts of your body, the key to exfoliation here is to think gentle…both in what you put on your lips to exfoliate, and how you do it. A simple mixture of olive oil and sugar, applied to lips with a finger or a washcloth, will do beautifully. Rub in small circles for a minute or two on each lip, then rinse with warm water and pat dry. You can also use Vaseline on a toothbrush, applied in a similar way. Just remember to be gentle!

• Moisturize – Our skin can temporarily absorb moisture (think how much easier body lotion goes on after a warm shower or bath), but without something to help lock it in, the moisture will evaporate throughout the day. Try to avoid those with ingredients such as lanolin and glycerine, as they can sometimes leave lips feeling “waxy,” as if the product hasn’t absorbed into your skin. Also try to avoid moisturizers with a lot of oils; a higher oil content won’t allow the product to be absorbed (think of oil and water in a bottle). When in doubt, opt for natural, like Yes to Coconuts Naturally Smooth lip balm. It’s all natural and absorbs beautifully into your lips.

After exfoliating and before you go to bed, simply smooth the moisturizer over your lips. Since you won’t be talking/eating/drinking it will give your lips the time they need to sit with the moisturizer. When you wake, you’ll be amazed at how your lips look fuller.

• Highlight – Contouring is all the rage now, and your lips definitely need to get in on the trend… especially if you want to make your lips look fuller. A general rule of thumb to remember for make-up is that dark colors recede, or make things look smaller, and lighter colors highlight, or bring to the foreground. A bit of strategically placed highlight will make your lips look fuller and more “three dimensional.” You can use a shimmery vanilla or white colored eye shadow for this, but it works best with a highlighting pencil, like Benefit High Brow Glow.
  1. After applying your desired lip color, lightly run the highlighter over just the cupid’s bow (the center V of your top lip). Blend gently with your finger or a clean shadow brush.
  2. Apply highlighter to the center section of your bottom lip, just outside the natural lip line. Blend gently.
  3. If desired, highlight the two creases running from the bottom of your nose to your cupid’s bow. Blend gently.

Now, simply sit back and admire your perfect pout (but don’t forget to smile too…smiling always helps anyone to look beautiful)!