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About Lucky Brand

Staying true to the rich heritage — and authentic, all-American spirit — of denim, Lucky Brand began crafting great-fitting, vintage-inspired jeans in Los Angeles in 1990. They gave them their distinctively Lucky look by literally putting them through the wringer — ripping, fraying, sanding, patching and washing by hand — to give them true character and soul. Then, they added authentic hardware, personalized touches and playful details, and an American legend was born.

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How to Dress for Warmth and Style this Winter

Sure, that Aztec-print poncho looks fab…but is it going to keep you warm? And that faux-leather biker jacket would really add some edginess to your outfit…but will you end up shivering? Let’s face it, you may be more concerned with wow-factor than warmth, but clattering jaws and having your arms bundled around you does not make the best fashion statement. So wouldn’t it be smarter to be warm and stylish at the same time? We think so…and here’s how!

  • Base layers – Ideally, these layers will not be seen, but will definitely be felt. As in warmth. Base layers will help to keep in your body heat, so they will never use 100% natural fibers like cotton (which does not retain heat). The best base layers will be thin and made from breathable Merino wool or synthetic fabric, but wool is better for extreme cold climates.
  • Light outerwear – If you plan to be out walking more than inside sitting, you might be able to layer on a heavier sweater here…but if you will be going in and out of the warmth of the inside, you probably want to add a tank top and a lighter sweater (the tank can always be discreetly removed if necessary). It may seem strange to layer a tank over a long sleeved base layer, but the goal is to keep your core warm…and no one is going to see these under layers but you.
  • Overcoat – We discussed the best coat shapes for your figure in a previous article (here), but in terms of warmth, this layer will be the one where you can make the most impact, both with style and If going more casual, look for parkas, quilted puffer jackets, thick ponchos, and duffel coats. If you’re after a dressier style, opt for pea coats, wrap coats, structured trench coats, and swing coats.
  • Hat, gloves, scarf, socks – Here too, you can add loads of style while adding warmth. Hats are not only cute, but completely practical, since they help to keep your body heat from escaping from the top of your head. For a casual look, go for a slouchy beanie or floppy wide-brim, and for a sleeker, sophisticated look, try a structured fedora or cloche. Gloves are also a must in cold and windy climates…knits for casual looks, leather for dressier outfits. A scarf can add a pop of color or pattern while keeping you cozy too. And if you are wearing closed-toed shoes (and in very cold climates, you should be), be sure to wear thick, warm socks with boots.

 

How to Find Your Ideal Perfume This Fall

For thousands of years, women have been utilizing various oils, essences, and balms to enhance their scent. Before that, well…we’re afraid things were pretty stinky. Today, though, women are spoiled for choice in perfumes! And therein lies the challenge…with the holidays approaching, and hundreds of perfumes on the market to choose from, how do you find the best ones for you? The answer is actually simpler than you might imagine. Your style in fashion is the key in unlocking your ideal fragrance this Fall!

  • Fun and Flirty – You are definitely girly. You love playing up your feminine side. Then sugary and fruity fragrances are for you! Your fragrance should highlight notes of pear, sugarcane, vanilla bean, passion fruit, plum, and/or caramel. Some leading contenders: Prada Candy Kiss, Yves Saint Laurent Black Opium, and Viktor & Rolf Flowerbomb Fireworks.
  • Classic and Elegant – You are very ladylike. You gravitate towards the classic wardrobe choices, like cashmere cardigans and pearls. Your fragrance will evoke images of Grace Kelly and Audrey Hepburn, with their notes of iris, peonies, jasmine, lily, and mimosa. Some leading contenders: Jo Malone London Mimosa & Cardamom, Chanel Chance Eau Vive, and Gucci Bamboo.
  • Sexy and Glam – Your chosen weapons on a Friday night out are a killer pair of stilettos and a stunning LBD. You don’t mind getting attention…in fact, you love it! Your fragrance will have loads of spice to it, just like you! Look for notes of black pepper, leather, incense, saffron, and cinnamon. Some leading contenders: Marc Jacobs Decadence, Dior J’Adore Touche de Parfum, and Dolce & Gabbana Velvet Exotic Leather.
  • Modern and Bold – Your fashion and accessories are always very now. You dare to wear even the boldest colors, patterns, and cuts without a second thought. Your fragrance will make a statement, as you do every time you walk into a room. Look for notes of lush florals combined with more masculine scents like sandalwood, cedar, and amber. Some leading contenders: Michael Kors Rose Radiant Gold, Tom Ford Noir Pour Femme, and Donna Karan Liquid Cashmere Black.
  • Boho Chic– You epitomize the free spirit in every woman. If the style is loose and flowy, with rustic or ethnic prints, it’s fabulous to you. Your fragrance will be spicy and earthy, with notes of patchouli, pepper, citrus, and sandalwood. Some leading contenders: Tory Burch Absolu, Lancome La Vie Est Belle Eau de Parfum, and Calvin Klein Euphoria Essence.

 

How to Dress Like a British Girl

There’s just something about those British girls that is absolutely irresistible! The way they walk, the way they look, they have their style game on lock. Sure, you could say it’s their confidence…but one of the best and easiest ways to be confident is to love what you’re wearing. If you know something looks good on you, you just radiate confidence. So, let’s get you looking like a really sassy confident British girl, shall we?

  • Add a chic menswear style coat and stiletto heels to your plain ‘ol jeans-and-tee – Yes, in London, the winter fog and rain can dampen your spirits, but it will never be able to dampen your style with this combo. Just make sure the jeans and tee aren’t too big and baggy that they will distract from the clean lines of the coat. The stilettos will work with just about any style of jeans, but they look best with cropped skinny or boyfriend jeans.
  • Invest in a pair of Doc Martins, Chelsea boots, or menswear-inspired brogues – Continuing with the sophistication and clean lines of the menswear trend, to pair one of these types of shoes with anything from a short, feminine, flowy dress to skinny jeans and a turtleneck will instantly class-up and add a very British “High Street” feel to your outfit.
  • Think plaid – Ok, so, this British trend is one they have incorporated from their Scottish neighbors…but it still gives your fashion statement a decidedly British flair. A bright, happy tartan looks so refined and fab up against a solid color coat or sweater
  • Don’t be afraid to mix colors and prints – The key to mixing prints like a seasoned British Fashion Week girlie is to first look for matching colors. If the colors work together, it’s a strong likelihood that the prints will too. Next, look to pair small prints with larger ones, or simple prints with more complicated ones. And if you feel that the outfit is getting too busy, try breaking the prints up with some solid pieces here and there.
  • Try skinny jeans and chunky sweater for a night out – For your next night out, try channeling two of the biggest British style icons going… Kate Moss and Cara Delevingne! Their hip, laid-back style is always deliciously sprinkled with a British rocker edge. Skinny jeans, paired with a thick, over-sized sweater, and a chunky, low-heeled bootie will have everyone assuming you just stepped off a first-class flight from Heathrow. Seemingly effortless…but eternally Brit chic!

 

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