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About Maidenform

Maidenform is global intimate apparel company. Design, source and market an extensive range of intimate apparel products, including bras, panties and shapewear.

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Six Timeless Watches To Add To Your Collection

Ever since we all started using our phones as clocks, we have gotten away from wearing watches, which are really great pieces of jewelry that can last a lifetime. However, there are signs that fashion is shifting back toward using watches as focal points of outfits. Here are a few pieces to start building your collection before everyone else does:

Something Classic

A classic watch is something that will never go out of style. These are the watches that have metallic accents, neutral colors, and can basically work with any outfit, from a pair of jeans and a t-shirt to a business suit.

If you are going to invest in a watch of this kind, ensure that it comes with a sturdy band for daily wear.

Something Casual

Watches you wear the to grocery store or to the movies are different than watches you’d wear elsewhere. They are made to be worn and roughed up a little bit. That doesn’t mean that they have to lack style, however. Instead, go with a unique wrap-around watch or something that has a gimmicky finish to it. That will help you to dress down any outfit but still have the feeling and appearance of a great watch.

Something Gold

In general, we tend to overlook gold jewelry and watches because we don’t always wear it. So much of fashion today caters to silver jewelry. However, a gold watch is a classic that is never going to go out of style. Just having one around is important, whether you have no other gold jewelry or you do.

Go for a gold in a shade that you like – if you don’t like yellow gold, go for something lighter or a beautiful rose gold color.

Something Funky

There are a few designers out there who make some of the funkiest, funniest watches to wear. These have bright colors, interesting dial options, and even bright bands. These aren’t going to be the watches that you wear on a daily basis, but rather the ones that will give you a little bit of a laugh when you need one.

Something Glitzy

Let’s be honest, we all dream about owning a Rolex or some watch adorned in diamonds. For most of us, that isn’t quite a reality just yet. However, you can get the next best thing by finding a watch that is decked out with some rhinestones or some glitter. You won’t get quite the same look, but they can be fun to wear when you want to have a little extra glamor.

Something For Play

Do you exercise a lot? Go on runs or go kayaking? You likely will want a watch for those activities (especially if you don’t want to get your phone wet) but don’t have one that you want to beat up. Investing in a great sports watch is the perfect way to motivate yourself to get out there and get moving.

A great watch is a piece that you can hold onto forever and even pass to your children. However, having one watch is never going to be enough for all that life throws at you. These are just a few of the watches you will need to have a truly complete collection.

Essential Shapeware You Need Right Now

Holiday season = party season! With the holidays upon us, you’ll no doubt be planning your outfits for more than one festive get-together. Hair, shoes, jewelery, makeup…all planned. But you best not forget the most important piece…the shapeware! Before there was Spanx, there were girdles, but shapewear has evolved well past both now! So we’ve got 5 of your must-have pieces for the holidays, and beyond, right here!

Before we get to the list, there are some important things to know about picking out shapewear:

  • Stay with your size – Don’t think, “Well, I wear a large in everything else, so I’ll go with a medium in shapewear to really suck things in!” Nope. It doesn’t work like that. A smaller size won’t make you look smaller. Shapewear cannot make extra pounds disappear. As much as we might like it to be magic, it’s still governed by science. Choosing a smaller size will only relocate that fat to other, even less flattering places. So stick with your size, and let the shapewear do the rest!
  • Know the difference between medium and strong construction – If your shapewear doesn’t have a “performance level,” look at the label. The higher then nylon/Lycra content, the more dramatically it can change your shape. Just keep in mind the above rule…shapewear can smooth out bulges, but it does not “disappear” extra pounds.
  • High waist=smooth lines – There is nothing worse (or more uncomfortable) than the waistband of a girdle cutting into you or rolling down. That’s why you should be looking for pieces with higher waists. They will ensure a smooth, curvy waist. Some pieces are even designed to hook to your bra to ensure the waist won’t roll down!

5 key pieces of shapewear every woman needs:

  • Wear-Your-Own-Bra Torsette tank – This amazing little tank can smooth out your waist, tummy, and back while allowing your bra to keep your boobs full and shapely, not flattened and smooshed. The hem of it can also be used as a layering piece, as you would any other tank top.
  • WYOB Singlet – This is the piece you will want if you’re wearing a body-con dress or pants. As with the above, it will allow your bra to do its job while keeping your entire mid torso, from your waist to your thighs, seamlessly smooth and toned looking.
  • High-waisted Shaping Mid-Thigh – Perfect for under dress pants or a longer skirt. The high waist will keep your torso smooth, while the longer line keeps your butt/thighs toned and looking cellulite-free.
  • Half-slip with Built-in Panties – This is such a versatile and perfect piece! Worn under any body-con skirt or dress, the built-in panties help keep it in place, and your tummy, thighs, and butt looking fab.
  • Waist-Cincher – If you’re looking for a little extra oompfh in the “hourglass” department, this piece of shapewear is a must-have. Yes, its more restrictive version has recently been made famous by Kim Kardashian, getting the credit for “waist training” her figure back into shape after childbirth…but this version is much more wearable. The hook-and-eye closures and strong “boning” will nip you in, in just the perfect spot for creating an hourglass look to go gaga for!
Fun Ways to Incorporate Metals Into Your Wardrobe

Want to really push your fashion forward without having to buy a new wardrobe? One of the best ways to do that is to pick a new trend that you want to follow and add some great accessories and key pieces that will pump up the rest of your clothing options.

One of the best trends to stick with is the metallics trend – while metallics have never really gone out of style, there are times when they become more popular and with the return of metallic lipsticks, that time is now.

Here are a few ways to add metallics to your wardrobe this season:

Shine From The Feet

Aren’t brave enough to wear an entire metallic outfit? Start from the feet up. Wearing a bit of shine on your feet helps you to feel put together and a little funky without going over the edge. The great thing about shoes is that you can do whatever you want with them, because there is a chance that most people won’t see them.

Metallic sneakers make a great option to increase that fashion of a casual outfit. They are just funky enough to make you feel a little bit better about your jeans and t-shirt or even your leggings. Make sure you don’t scuff them up too much and always wear appropriate undergarments if you wear them with a skirt or dress – they are reflective.

On the other hand, you can go metallic with a great pair of heels. Everyone woman should own a pair of sturdy metallic heels – they will heighten any LBD, any skirt, and even a pantsuit. Make sure they are sturdy and that they have a good quality material on them – otherwise they can look a bit trashy.

Keep Warm

Metallic coats are warmer than other types of coats because they attract the sunlight – especially that strong winter sunlight. Now, when selecting a metallic coat, you don’t want to go with something that looks like vinyl. Instead, you want to choose a coat that has just a little bit of shimmer in it.

Push the Limits

Every woman needs a skirt or two that makes her feel like an absolute beauty. A metallic skirt in a crinkle pattern is very on-trend right now and will always be a classic look. Whether you want to dress it up with a cute top or dress it down with a t-shirt and sneakers, it will always look amazing.

Make sure to get a steamer or take it to a dry cleaner, however, as these often get a bit wrinkled due to the material most designers use for metallic skirts.

Of Course, Lipstick

Of course, the reason we are all talking about metallics again is because metallic lipsticks are back on the market. Once again, it is very easy to go wrong with metallic lipsticks. Buy from a brand that you know and always carry around a pocket mirror to reapply if need be. There are different types of metallics, including glitters, liquids, and even matte metallics. Your best bet? Start with a fantastic metallic nude lipstick and work from there.

Don’t be afraid to shine and get ready for the glitz and the glam of every season.

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