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About Ettika

Ettika was dreamt to life with a few meaningful words in mind: Give. Wear. Stack. Love. Ettika fashioners, Ettie, Natalie, Norelle and Joey Rafaeli feed their design drive with daily inspirations and delights soaked up while living the sunny Los Angeles, California lifestyle. From the sandy beaches of Malibu, to the sparkling city lights of Tinseltown, the designers naturally incorporate a kiss of the LA laid-back-luxe lifestyle into each inspired piece. The Ettikanista is a fun-loving, spirited little sprite looking to wear, wrap and woo. She models designs created to empower, seize the spirit and fill the air with a touch of feel-good (look-good) energy. She relishes in the release of her inner glam guru and loves showing off her stack of stylish accessories! Be that as it may, Ettikanistas are not the only ones crushing on the brand. Fashion Editors and Stylists are falling head over heels for the charmed collection. Ettika has been spotlighted inside the pages of prized publications including: Cosmopolitan, Marie Claire, InStyle, Shape, Glamour, Lucky and more. The Ettika word has spread with a fashion fervor, with many Hollywood celebutants spotted drizzled in Ettika! Eva Longoria, Bar Rafaeli, Halle Berry, Jessica Alba and Gwen Stefani are amongst Hollywood’s hopelessly devoted darlings. Recently featured on The Today Show, Ettika is quickly capturing hearts near and far! Ettika can be found across the globe, calling home to over 2000 retail outlets within the USA alone. The brand can be shopped at, inside Nordstroms, Bloomingdales, Planet Blue, Kitson and more. The global gem has traversed across the pond, landing inside esteemed retailers like Lord & Taylor and Henri Bendel. What’s more, the first Ettika Location recently opened its’ drawers inside China’s cutting-edge Wenzhou Fashion Center. The international “it” girl can also be located inside fine retailers within Canada, Spain, Italy, Germany, Switzerland, Sweden, Puerto Rico and more! Now, every Ettikanista can own a piece of Ettika fashion jewelry to wear, stack and love!

Why Shop Ettika at Nordstrom

Nordstrom is one of the biggest names in the retail industry, and with good reason. You can find almost any style, size, or type of clothing from Ettika and if you get it home and it doesn’t match your style, you can easily return it thanks to the great online return policy. Furthering their customer service, Nordstrom sale associates (even those online or over the phone) really know what they are talking about when it comes to fashion.

Even better, Nordstrom tends to have fashion that fits all different body types, something not every online retailer can say. Most importantly, you’ll find great deals and some super sales on Ettika quite regularly.

SHOP NOW ETTIKA at NORDSTROM

The Hottest Deals for Ettika

Yes, that's right, we searched all over the web and found the hottest deals for Ettika

5 Scientifically-Proven Ways to Look More Attractive

Even though math was never our strong suit, there was a certain pleasure in the undeniable formulas. You knew that if you added X plus Y and divided by Z, you would have the answer. If only picking out clothes from our closet could be as cut-and-dry. If there was a simple formula for looking good…something that would undeniably work…it would make life a lot easier, right?  Well, we just so happen to have 5 tricks to illicit a positive reaction from people (men), as scientifically proven by studies.

  • Wear heels – Aside from the fact that you (scientifically) have a better chance of being approached by a man if you’re wearing heels, heels also accomplish a few other pretty neat tricks. Because of the arch, heels force you to stand straighter, so you appear taller. And heels that blend in with the color of your leg, or those with a very low vamp (the part of the shoe that cuts across your foot at the front), make your legs appear longer and leaner.
  • Go sleeveless – Studies have shown that arms are one of the parts of a woman’s body that men are most attracted to. In fact, in many studies, arms are more highly rated than legs! So, if you happen to be blessed with nice toned arms and shoulders…show them off!
  • Think bodycon – There are loads of studies that show men are more attracted to an hourglass figure. Lucky for all of us, that’s what shapewear was invented for! Bodycon dresses are designed to naturally highlight the smallest part of you, the area just under your bust at your waist. And many bodycon dresses have slimming patterns that accentuate the effect even more. When you pair some fabulous shapewear with a great bodycon dress, you get WOW!
  • Rock some red – Red attracts attention…period. It also symbolizes power, passion, and romance. So of course there will be studies that show men are attracted to red. But another bonus here is that there is a perfect shade of red out there for everyone!
  • All hail the LBD – It’s iconic for good reason. And now, studies show that 5 out of 5 men will look twice at a woman in a black dress. It’s the perfect compromise if you don’t feel like wearing a bright, bold red… but you don’t necessarily feel like blending into the wallpaper either. The little black dress is classic, slimming, and oh-so-chic. It will never lead you wrong.

 

Simple Ways to Add Yellow to Your Wardrobe

Many people believe that they cannot wear yellow at all because of their complexion, skin tone, hair color, or some other reason. However, it is actually one of the most beautiful colors for all skin tones, you just have to know how to wear it. Sometimes it means not wearing it right next to your face and other times it means wearing a slightly different shade.

Here are five simple ways to add this beautiful color to your wardrobe:

In Your Removable Accessories

If you still aren’t willing to commit to yellow, adding something small and distinct can really help you to extend your wardrobe. Something as simple as glasses can draw the eye to your face, but you don’t always have to wear them. Make sure that your glasses fit properly so that they aren’t sliding around your face.

On Your Head

Maybe wearing yellow in a professional setting still isn’t your favorite idea. That’s fine! Instead, adding something with just a good yellow undertone can really help to push you to bring it into your wardrobe more. Start small by incorporating a great, fun beanie into your wardrobe. Beanies are great because we don’t take ourselves too seriously when we wear them.

In Your Jewels

Of course, we all love to wear some bling. However, there is something truly special about a yellow diamond or jewel. It is so delicate and special, adding a bit of sparkle where we just need it. Many people are willing to dip their toes into wearing more yellow when they do it with a great pair of statement earrings, a good ring, or even with some resin bangle bracelets.

Go For Kitschy

Once again, if you aren’t completely comfortable wearing yellow, you can combine two of the other tricks we’ve taught: use something removable and something that isn’t serious. A funny purse or clutch is a great way to attract attention and feel comfortable with adding a color you don’t usually use. There are plenty of options out there in the world of clutches – little bags that will add that pop of color without going too far.

Keep It Away From Your Face

Keeping yellow away from your face may make you more comfortable. In fact, you might even forget that you are wearing it at all. Many people don’t think about their shoes unless they are uncomfortable, so that is a great place to put some yellow. Bright shoes are another way to make your wardrobe seem interesting but still seem professional – so go for something like yellow heels or a good pair of loafers.

How are you going to incorporate yellow into your wardrobe?

Classic Beauty and Makeup Must-Haves (Part Two)

Let’s continue our exploration of the best and brightest of makeup and beauty’s all-time faves. These are the products that have been propelled into the must-have Hall of Fame, not only due to their overwhelming popularity, but for their constant high-quality performance. To get on this list, it’s not enough for a product to have a season of “gotta have it.” Nope. To be named here, a product must go the distance, over and over, to prove its worth. Maybe they came onto the market last year…or last decade…but they all have earned their spots on this list, as well as in our hearts!

  •             Butter London Nail Foundation – Over the past few years, we’ve come to know and love the bold colors with the cheeky British names. They all really hold their vibrancy, and wear so well. But one of the most unassuming looking Butter London products is also one of the most amazing! The Butter London Nail Foundation works behind the scenes to flawlessly smooth out any ridges and bumps so your finished product has a perfect satin finish.
  •         Bare Escentuals Powder Foundation – When this foundation first came on the market, no one quite knew what to make of it. A powder foundation… with medium coverage… that was actually good for your skin? What is this magic?! But Bare Essentuals has proven itself year after year, garnering more devotees by the day. No caking. No creasing. No breakouts. No oil. Perfection. Swirl, tap, and buff!
  •           The Original Beautyblender – It looked like a gimmick at first. And it’s certainly had dozens of copy-cat products claiming to work as well. But there really is only one Beautyblender. The pointy end gets in all those tight spots next to your nose and around your eyes, while the rounded end smooths out all the other spots. The tap-and-rock method, thanks to the sponge’s unique consistency, really helps to get that foundation and concealer blended flawlessly. Airbrush perfect.
  •            L’Occitane Shea Butter Hand Cream – Yes, it’s French, and that does secretly make us feel extra fancy when using it. But that alone wouldn’t get the L’Occitane Shea Butter Hand Cream on this list. The lush 20% shea butter formula absorbs quickly and completely, and the smell is divine! Our purse would feel empty without it (and our hands would definitely be cracked and dry)!
  •            Ole Henriksen Truth Serum – For years, beauty science has been trumpeting the effectiveness of Vitamin C in increasing cell turnover and eliminating dark spots and acne scars. But the real genius of the Ole Henriksen Truth Serum is the smooth, fast absorbing gel. Your skin feels instantly moisturized, while under the surface, that Vitamin C is hard at work making you even more beautiful!

 

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