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If you’ve got hooded eyes, then you know what a challenge applying eye makeup can be. While everyone else seems to just sweep on a fierce cat-eye, you’re trying to figure out how to keep it on, let alone apply it. Sure, some of the most popular young celebrities today, like Blake Lively, Taylor Swift, and Jennifer Lawrence, have hooded eyes, and their eye makeup manages to look fabulous all the time, but they also have the benefit of countless makeup artists at their beck-and-call. Lucky for you though, there are some simple tips you can use to make your hooded eyes really pop!

• Primer is your best friend – This is the single most important element of applying makeup for hooded eyes! Since your upper lid tends to fold over and hide your lower lid, any eye makeup you apply there is likely to be rubbed off quickly by the friction, so primer (like Urban Decay Eyeshadow Primer Potion, or Benefit Stay Don’t Stray) will provide your products with loads more staying power. Apply from base of lashes to just below the brow bone and blend in, then allow to dry before applying any other products.
• Brows – You might not realize it, but unkempt brows can actually make your hooded lid look even heavier. Likewise, an over-plucked brow creates the appearance of more lid space, which draws attention to your hood. If you are unsure about the best shape for your face, go to a salon. They can help you get the basic shape established, so then all you will have to do is maintain. To keep them filled in, the best eyebrow makeup is usually powder, applied with a stiff angled brush. Powder often looks more natural than pencil, but the best brows usually combine both! Try a combo of Anastasia of Beverly Hills Brow Wiz and Smashbox Brow Tech.
• Use smudge-proof, water-proof liner and mascara – Again, if you constantly wrestle with disappearing eye makeup, the formulation of your products could be the culprit. You might have shied away from “smudge-proof” or “water-proof” before, but there are such great products out there, like the Urban Decay 24/7 Glide-On Eye Pencil, that go on smoothly, blend effortlessly, and, most importantly, stay on! If it’s the removal of those smudge-proof and water-proof liners and mascaras that has you fretting, a product like Neutrogena Oil-Free Eye Makeup Remover will quickly and gently wipe your eyes completely clean.
• Shadow placement – This is probably the second most important element in hooded eyes makeup, right behind using primer. With the sagging skin of hooded eyes, typical eye makeup tutorials often don’t apply to you. But don’t lose heart! You just need a slightly different placement technique. The goal is to camouflage the hooded skin to create the illusion of a more balanced, open eye using light and dark color placement (light colors bring forward, and dark colors recede). So, after your lid primer is dry, sweep a light, shimmery shade all over the lower lid. Next, apply a darker, matte shadow into the outer V (extending it a bit up and out). And now for the real magic…looking forward, with your eyes relaxed (so you can clearly see the hood), sweep a darker matte shadow in and slightly above your crease (yes, onto the lower part of the hood). In a light, windshield-wiper motion, bring the shadow about half way in, then connect it with the shadow in the outer V. The darker shadow will help to recede the skin of the hood. Always remember, if you’ve got hooded eyes, always have a matte shadow pallet handy!

Ah, the crisp, cool air…the changing leaves… the pumpkin spice EVERYTHING! Winter is on its way, and you have just enough time to start adding some pivotal pieces to your wardrobe that keep you not only warm, but looking fabulous! By incorporating just one or two of these, you can breathe new life into your existing wardrobe and create some WOW this Winter.

• High-heel booties – You’ve seen them everywhere lately, and with good reason. Whether platform, peep-toe, or lace-up, these booties pair well with so many wardrobe staples: skinny jeans, cropped boyfriend jeans, pencil skirts, circle skirts with tights…the list goes on and on.
• Low, chunky-heel booties – These are an absolute must if you intend to rock the leggings-and-oversized-sweater look (and let’s face it…who doesn’t?) this Winter. They can add a bit of “edgy” to any outfit, and even look fab with tights and a flowy circle skirt (try to keep the shirt/sweater more tailored and form-fitting though, to avoid looking sloppy).
• Leather-look circle skirt – No need to break the bank on this one… you can find circle skirts that look amazingly like leather, for a fraction of the price. Just make sure the fit isn’t too tight at the waist. A properly-fitting circle skirt should fall gracefully from your waist; one that is too tight will balloon out and can look completely unflattering. It’s best to pair it with a more tailored top/sweater (a nice contrast to the leather would be a lighter, more lady-like top). Complete the look with tights and either chunky, low-heel booties or taller low-heel boots and your adorableness will be unstoppable.
• Quilted biker jacket – Again, if you don’t have a Kardashian budget, no worries! There are plenty of leather-look options out there. The important elements will be the quilting and the “biker look” (some studding, zippers, “moto” padding, etc.). These jackets can work with almost any outfit, from plaid shirts and skinny jeans to girly dresses and tights. You decide how much “edge” to the outfit with the boots and accessories you add.
• Camel coat – A classic in any era, you just need a camel-colored coat in your life. Period. Whether it’s this season, or next year, or the year after, a mid-length or long-length camel overcoat is perfection. Usually found in wool, and either belted or buttoned (or both), this will literally go with just about everything. Dress it up, dress it down, the camel coat will never disappoint.
• Puffer jacket – If you want the ultimate in form and function, go for the puffer jacket this Winter. Usually filled with down or a down-alternative, you will be sure to stay toasty warm. Pair it with skinny jeans and a fitted top, or an oversized sweater and tights, the puffer jacket is one of those items you’ll be seeing everywhere (and hopefully your closet).
• Drape-front jacket – The perfect blend of tailored structure and flowy softness, the drape front jacket is fantastic. One of the biggest trends we’re seeing this season is the shearling (or faux shearling) drape front. Since the jacket is a bit loose (usually doesn’t have a front closure to nip in the look of the waist), it’s best to pair it with more tailored pieces.
• Aztec print anything – The trend we loved in Summer has stuck around for Winter this year, and we couldn’t be happier. You can find Aztec prints in leggings and tops, but the one we love most is the oversized cardigan! Perfect for lazy Winter days, running errands, or keeping cozy on movie nights out, you can’t go wrong pairing it with tights, a semi-fitted top, chunky scarf, and knee-high low-heel boots. What a fab look!

You’ve probably heard people with brown eyes lament and long for any other eye color. You might even hear them say, “Brown eyes are boring.” Well, actually, they’re probably the most versatile color to play off and enhance eye makeup! People with brown eyes don’t just have one perfect eye makeup look…they have dozens! So, truly, when you figure out what enhances those brown eyes, the rest is pure fun!

• What hue are your brown eyes? – To find what makeup look works best, we’ve got to figure out what shade of brown eyes you have. A good rule of thumb is that whatever your shade of eye (deep, medium, light), your best colors are usually found on the same level of colors. For instance, deep brown eyes usually look best with darker shadows, and can withstand darker liner…and so on.
• What shape are your brown eyes? – For the purposes of eye shadow application techniques, you will need to do some research on the shape of your eyes. Are they small, large, protruding, almond, hooded, wide set, close set? Once you find the shape, you will find the application technique that best enhances them.
• Don’t skip the basics – What are the basics? Primer and under-eye concealer, to be precise. Before any eye makeup look, on any eye color, you need to make sure that there’s a clean canvas. Primer ensures your shadow and liner stays put (or else why put it on in the first place?), and concealer eliminates any darkness or unevenness that may distract from your lovely eyes.
• Find your best colors – Each brown eye hue has a corresponding set of optimal colors that will help create the perfect eye makeup look for you. Dark brown – forest greens, dark grays, deep plums. Medium brown – purples, greens, coppers. Light brown – neutrals, golds, vibrant greens.
• Liner – Depending on the shape and shade of your eyes, as well as the eye look you are aiming for, there are a plethora of eyeliner colors and techniques you can employ! Just remember to stick with the colors levels that correspond to your eye shade (for instance, the lighter your eye color, the more you will need to avoid black liner). And don’t be afraid to add color with the liner: a plum or vibrant purple, a navy or bright blue.
• When in doubt, go for smokey! – It’s hard to beat a smokey eye, no matter what your eye color. Brown eyed beauties like Keira Knightly, Natalie Portman, and Kim Kardashian all love to rock a smokey look. Following the guidelines from steps 1-4 above, you should be able to create a smokey eye that you can turn to time and time again.
• Brows are crucial – Nothing ruins a beautiful eye look faster than a messy brow. Detect your perfect eyebrow shape, trim and groom them, define the arch. If your eyebrows are naturally light, they may tend to wash out your look. So, invest in an eyebrow tinting kit. Darkening by even one or two shades will make a huge difference to for your perfect eye makeup look, and your whole face, in general.
• Mascara is a must – You can’t have a perfect eye look without mascara of some sort. If your lashes are naturally light, consider sticking to a dark brown mascara (instead of black). And even if you don’t think it will make a difference, curl your lashes first! What good is knowing how to curl your eyelashes, if you don’t take a moment to do it? It will open up the look of your eyes like you won’t believe!
• A finishing touch of highlighter – No eye makeup is complete without highlighter. Sweep a light shimmering cream or pink color under your brow and in your tear duct to finish your look.

So, you have brown eyes, do you? You’ve got the best of the best, kid. The only eye color with no contrasting or complimentary eye color on the color wheel, as a brown-eyed baby, you can practically wear any color! Your perfect eye makeup is pretty much all of them…so get out there and flaunt it!