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About Maidenform

Maidenform is global intimate apparel company. Design, source and market an extensive range of intimate apparel products, including bras, panties and shapewear.

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How to Stay Warm While Enjoying Winter’s Outdoor Activities

What is it about Winter weather that makes us just want to get out and enjoy nature? Sure, in the Summer, you can get out and enjoy nature just the same, but as the temperatures rise, you can only remove so many articles of clothing before….well…you get arrested. But in the Winter, you can bundle up and really make the most of the world around you! No matter what you fancy… hiking, camping, or even just enjoying a festive campfire with friends…we’ve got the gear you’re going to need to keep warm and keep going!

  • Base layers – Why are base layers so important? Why can’t you just throw on a thick jacket and be done with it? Well, not only do base layers make it easier for you to adjust your body temp as you go, but they can keep you warm without letting you get overheated when enjoying activities outdoors. True base layers (long-sleeved tops and bottoms with fitted ankles) are worn close to the skin and are form-fitting (but not overly tight), made from polyester, wool, synthetics, or a combination of all three, but not Cotton will retain moisture and but will not retain much-needed heat.
  • Insulating layers – Worn over base layers, insulating layers should still be made of the same materials – wool, polyester, and synthetics – but are a bit thicker (not so thick you can’t comfortably move though). In more moderate climates, you might be able to skip insulating layers and simply double-up on base layers. This layer will be the one that you layer on and off as your temperature, and that of the outdoors, fluctuates. That means your insulating layer is best comprised of pieces with zippers and/or buttons (like these) for ease of use.
  • Weatherproof layers – Your outermost layers will be windproof, waterproof, and breathable. On top, that means you’re looking for a good hard-shell jacket, with plenty of zippers for extra ventilation. Regular jeans or pants will work over your base layer, but in colder climates, you should add a pair of weatherproof or weather-resistant pants. Not only will they keep your pants and under-layer dry, but they help to cut the chill of the wind.
  • Hats/gloves –In cold weather, your body first loses heat through your extremities. That means hats and gloves are definitely in order! Again, try to look for fabrics like wool, polyester, or synthetics, since they will hold the heat better than cotton. Hats and gloves should fit snugly …and fleece-lining never hurts. And, in this day and age, look for gloves with smart touch fingertips, so you won’t have to constantly be taking them on and off to use your phone.
  • Boots/shoes – Footwear should be waterproof, with thick soles, and have a fit with a bit of room. The extra room not only helps with accommodating the thicker socks (hopefully wool) you’ll be wearing, but it will allow for warm air to circulate and keep those toes warm.

Finally, add a hard-shell, insulated or lined jacket, one designed to take the elements, and you’re set. If you layer-up properly, and choose the right fabrics and fits, your Winter time wanderings are sure to be toasty, warm, and wonderful!

Fab Outfit Ideas for Meeting the Parents

There you are, happy and in love, birds chirping, rainbows filling every sky. But then comes that moment…the inevitable moment… when you have to meet the parents. Of course you know that your sweetheart loves you already, but still, first impressions can sometimes make or break you, and meeting the parents can be just plain nerve-wracking. So we’ve got a few beautiful ideas for getting a jump-start on a great first impression right here!

Pencil skirt and blouse – If the parents are more along the “preppy” line, then you can always play it both feminine and sophisticated with a pencil skirt and blouse combo. Be sure that the pencil skirt isn’t skin-tight, and if the blouse is sheer, be sure to layer a full-length (not a crop) camisole underneath. Finish with a demure pair of d’Orsay pumps with a moderate heel (this is not the occasion for stilettos).

Cropped boyfriend jeans and a fine knit sweater – If your “meet the parents” date is a bit more casual, a pair of cropped boyfriend jeans and a fine knit sweater would be a perfect outfit. Boyfriend jeans have a slightly more relaxed fit, so the sweater can also be loose, but not so baggy as to look sloppy. A delicate long necklace, diamond stud earrings, and a boyfriend watch will add the perfect touch of bling. And keep the outfit casual-cool with some leather low-heel ankle boots, like these Chelsea boots.

A-line dress and tights – An A-line dress has got to be one of the most versatile and flattering pieces of clothing you can own. It looks fabulous on every body type, equal parts fitted and flowy, and is perfect for so many occasions…especially this one! Be sure that the top is not too tight or too revealing, and that the skirt is not too short. Pair it with opaque tights and flats or a wedge pump. If it’s chilly, layer on a cute cropped cardigan.

Circle skirt and turtleneck – A circle skirt flatters the same way an A-line dress does, nipping in at the waist and flowing away from the hips and thighs. But be sure to keep the length of the skirt no shorter than mid-thigh. No matter if the turtleneck is a chunky or fine knit, just be sure it is not too tight, because what it lacks in skin-exposure, it can make up for in form-revealing. Here too, tights work well, and you can add some interest by going for opaque or thin, plain black or a complimentary hue for the rest of the outfit. For shoes, think low-heel ankle boots, flats, or even brogues. Skip a necklace, but add on a delicate pair of dangling earrings, a chain bracelet, and large-face black-strap watch.

 

Most Wanted Celebrity Winter Fashion Accessories

One look through the latest lifestyle magazines and you’ll see that from L.A. to NYC, and everywhere in between, celebrities are donning the most adorable and festive fashions for the holidays. And best of all, it’s easy to add versions of these pieces to your own winter wardrobe without breaking the bank!

Embellished beanie – As spotted on Olivia Palermo, the embellished beanie is a great way to add a bit of holiday sparkle to an otherwise blah winter necessity. You can find one bedazzled with gems, or give some sparkle to a beanie you already own by adding sparkly pins and brooches to it.

Reversible plaid scarf – Who doesn’t love to be bundled in a cozy plaid scarf when the temps get chilly? Miranda Kerr is a big fan, as she’s been seen walking the London streets wrapped up in plaid on more than one occasion this winter. The latest trend however, is for scarves that are reversible, with either a plain or contrasting pattern on the opposite side. So chic!

Faux fur bobble hat – This hat is definitely not just for kids anymore, and a good thing too, because the grown-up version looks completely adorable, as Gwen Stefani has so fashionably shown this season. You can even get a fur pom-pom at any craft store and add it to a beanie hat of your own!

Colored faux fur – Faux fur gives you the all the warmth and glamour of real fur, and the synthetics allow for some fantastic color options. Take a page out of fierce fashionista Vanessa Hong’s book and add a brightly colored faux fur stole to a festive dress this season.

Poncho – The poncho has been a fashionable cold weather staple since the 70s, but today’s versions are much more detailed and interesting than the ol’ hole-cut-in-the-top-of-some-fabric style of the past. The trending ponchos of today add the flair of a wrap/blanket scarf, making the overall visual statement much more impactful, as beautifully illustrated by fashion mavens like Erin O’Connor.

Beret – Huge celebs like Rhianna have been spotted rocking a so-chic beret this winter, from the classic wool style to more cozy and casual chunky knitted styles. A beret can immediately dress-up an otherwise bland outfit, and they always add a touch of originality and quirkiness to your style. An easy and trendy way to keep your head warm this winter!

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