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Noritake is an acknowledged leader in tableware manufacturing and marketing with subsidiaries, factories and affiliates around the world. Our products are sold to customers in over 100 countries and are used in hotels, restaurants and airlines throughout the world. Join us in continuing the Noritake tradition... distinctive designs, innovative technology and superior product quality.

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Winning Tips for Hooded Eye Makeup

If you’ve got hooded eyes, then you know what a challenge applying eye makeup can be. While everyone else seems to just sweep on a fierce cat-eye, you’re trying to figure out how to keep it on, let alone apply it. Sure, some of the most popular young celebrities today, like Blake Lively, Taylor Swift, and Jennifer Lawrence, have hooded eyes, and their eye makeup manages to look fabulous all the time, but they also have the benefit of countless makeup artists at their beck-and-call. Lucky for you though, there are some simple tips you can use to make your hooded eyes really pop!

  • Primer is your best friend – This is the single most important element of applying makeup for hooded eyes! Since your upper lid tends to fold over and hide your lower lid, any eye makeup you apply there is likely to be rubbed off quickly by the friction, so primer (like Urban Decay Eyeshadow Primer Potion, or Benefit Stay Don’t Stray) will provide your products with loads more staying power. Apply from base of lashes to just below the brow bone and blend in, then allow to dry before applying any other products.
  • Brows – You might not realize it, but unkempt brows can actually make your hooded lid look even heavier. Likewise, an over-plucked brow creates the appearance of more lid space, which draws attention to your hood. If you are unsure about the best shape for your face, go to a salon. They can help you get the basic shape established, so then all you will have to do is maintain. To keep them filled in, the best eyebrow makeup is usually powder, applied with a stiff angled brush. Powder often looks more natural than pencil, but the best brows usually combine both! Try a combo of Anastasia of Beverly Hills Brow Wiz and Smashbox Brow Tech.
  • Use smudge-proof, water-proof liner and mascara – Again, if you constantly wrestle with disappearing eye makeup, the formulation of your products could be the culprit. You might have shied away from “smudge-proof” or “water-proof” before, but there are such great products out there, like the Urban Decay 24/7 Glide-On Eye Pencil, that go on smoothly, blend effortlessly, and, most importantly, stay on! If it’s the removal of those smudge-proof and water-proof liners and mascaras that has you fretting, a product like Neutrogena Oil-Free Eye Makeup Remover will quickly and gently wipe your eyes completely clean.
  • Shadow placement – This is probably the second most important element in hooded eyes makeup, right behind using primer. With the sagging skin of hooded eyes, typical eye makeup tutorials often don’t apply to you. But don’t lose heart! You just need a slightly different placement technique. The goal is to camouflage the hooded skin to create the illusion of a more balanced, open eye using light and dark color placement (light colors bring forward, and dark colors recede). So, after your lid primer is dry, sweep a light, shimmery shade all over the lower lid. Next, apply a darker, matte shadow into the outer V (extending it a bit up and out). And now for the real magic…looking forward, with your eyes relaxed (so you can clearly see the hood), sweep a darker matte shadow in and slightly above your crease (yes, onto the lower part of the hood). In a light, windshield-wiper motion, bring the shadow about half way in, then connect it with the shadow in the outer V. The darker shadow will help to recede the skin of the hood. Always remember, if you’ve got hooded eyes, always have a matte shadow pallet handy!

 

How to Fabulously Dress a Boyish Figure

Oh great…just in time for the Victoria’s Secret runway show. Curves, curves, curves. That’s all you seem to see and hear about in the fashion magazines today. Celebrity style magazines also have more than their fair share of curves, thanks to such glamazons as Kim Kardashian, Jennifer Lopez, and Beyonce gracing the glosses pages. But if you’ve got a boyish figure, you might find it hard to identify, let alone rock those feminine, figure-hugging styles with any confidence. The good news is that you don’t have to wear Lycra to look like a glamorous woman. It’s all about fit, creative camouflage, and illusion! Here are the basics:

What identifies a boyish figure?  Typically, boyish figures are also known as “lean” or “athletic.” Shaped more like a ruler than an hourglass, your hips are narrow and your waist is small, as are your breasts.

What to avoid:

  • Strapless anything
  • Shapeless clothes, clothes that are too loose
  • Body-con from top to bottom, you need to always wear at least one piece that is more structured with one piece that can create curves

Tops: One of the best features of that lean figure of yours will be your shoulders, so tops with high necklines, crew necks, boat necks, sleeveless, and halter tops will help to show off your shoulders will creating the illusion of a slightly larger bust. Also don’t forget great camouflaging helpers like ruffles and peplums. Not only will they add a distinct air of the feminine about you, but they act to add dimension without adding bulk or swallowing you up.

Jackets: Tailoring is key, as it is with jackets for every other body type. You are looking to add curves, so look for a structured jacket, or  a shorter jacket that nips in at the waist (with a tie or a button), and then softly flairs out. Cropped cardigans also help to “create” a waist for you. Another benefit of your lean figure is that your jackets can definitely have embellishments, and you can accessorize both jackets and cardigans by layering on a thin belt…again, helping to create curves where there aren’t many.

Bottoms: It might be tempting to go for tight or boxy mini-skirts, but instead, you should opt for softer yet flattering silhouettes, like circle or skater skirts. If you’re looking to go longer, fishtail or mermaid shapes are so flattering and absolutely girly. In terms of pants, you can definitely pull off cropped straight cuts, but don’t discount the effect of a great pair of structured, boot-cut trousers. Skinny jeans, leggings, and jeggings will work well, as long as they are paired with a slightly more flowy top, or layers like a ruffled blouse and a short cardigan. Low rise jeans with wide waistbands are a good choice too, and don’t forget that a bit of detailing on the hips and butt will also help to give the illusion of a curvier figure.

Dresses: Obviously, the best dress for the boyish frame will create curves. That means a flowy fabric, nipped in at the waist. Don’t shy away from ruffles, embellishment, or fullness at the bust, since your narrow hips will balance it out. Look for empire and A-line shapes, or dresses with a fuller skirt. The most important thing to keep in mind is that you need movement in your dress, not something too clingy. Dresses with movement will skim your boyish figure but nip in at the waist, giving the appearance of more curves.

The Perfect Eye Makeup for Brown Eyes

You’ve probably heard people with brown eyes lament and long for any other eye color. You might even hear them say, “Brown eyes are boring.” Well, actually, they’re probably the most versatile color to play off and enhance eye makeup! People with brown eyes don’t just have one perfect eye makeup look…they have dozens! So, truly, when you figure out what enhances those brown eyes, the rest is pure fun!

  • What hue are your brown eyes? – To find what makeup look works best, we’ve got to figure out what shade of brown eyes you have. A good rule of thumb is that whatever your shade of eye (deep, medium, light), your best colors are usually found on the same level of colors. For instance, deep brown eyes usually look best with darker shadows, and can withstand darker liner…and so on.
  • What shape are your brown eyes? – For the purposes of eye shadow application techniques, you will need to do some research on the shape of your eyes. Are they small, large, protruding, almond, hooded, wide set, close set? Once you find the shape, you will find the application technique that best enhances them.
  • Don’t skip the basics – What are the basics? Primer and under-eye concealer, to be precise. Before any eye makeup look, on any eye color, you need to make sure that there’s a clean canvas. Primer ensures your shadow and liner stays put (or else why put it on in the first place?), and concealer eliminates any darkness or unevenness that may distract from your lovely eyes.
  • Find your best colors – Each brown eye hue has a corresponding set of optimal colors that will help create the perfect eye makeup look for you. Dark brown – forest greens, dark grays, deep plums. Medium brown – purples, greens, coppers. Light brown – neutrals, golds, vibrant greens.
  • Liner – Depending on the shape and shade of your eyes, as well as the eye look you are aiming for, there are a plethora of eyeliner colors and techniques you can employ! Just remember to stick with the colors levels that correspond to your eye shade (for instance, the lighter your eye color, the more you will need to avoid black liner). And don’t be afraid to add color with the liner: a plum or vibrant purple, a navy or bright blue.
  • When in doubt, go for smokey! – It’s hard to beat a smokey eye, no matter what your eye color. Brown eyed beauties like Keira Knightly, Natalie Portman, and Kim Kardashian all love to rock a smokey look. Following the guidelines from steps 1-4 above, you should be able to create a smokey eye that you can turn to time and time again.
  • Brows are crucial – Nothing ruins a beautiful eye look faster than a messy brow. Detect your perfect eyebrow shape, trim and groom them, define the arch. If your eyebrows are naturally light, they may tend to wash out your look. So, invest in an eyebrow tinting kit. Darkening by even one or two shades will make a huge difference to for your perfect eye makeup look, and your whole face, in general.
  • Mascara is a must – You can’t have a perfect eye look without mascara of some sort. If your lashes are naturally light, consider sticking to a dark brown mascara (instead of black). And even if you don’t think it will make a difference, curl your lashes first! What good is knowing how to curl your eyelashes, if you don’t take a moment to do it? It will open up the look of your eyes like you won’t believe!
  • A finishing touch of highlighter – No eye makeup is complete without highlighter. Sweep a light shimmering cream or pink color under your brow and in your tear duct to finish your look.

So, you have brown eyes, do you? You’ve got the best of the best, kid. The only eye color with no contrasting or complimentary eye color on the color wheel, as a brown-eyed baby, you can practically wear any color! Your perfect eye makeup is pretty much all of them…so get out there and flaunt it!

 

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