In 1997, Andrew Rosen, former CEO of Anne Klein and a Calvin Klein executive, launched Theory in New York City as a women's collection, with a focus on comfortable stretch pants. The collection performed well and a men's line was added in 1999. In 2000, a license agreement was formed with Link International of Japan, established in 1998, to manufacture, and distribute the brand as well as operate stores under the Theory name in Asia, predominantly Japan. Women’s handbags and shoes were introduced in 2003, and launched nationally in the U.S. for Spring 2006. In 2012 The Council of Fashion Designers of America (CFDA) announces Andrew Rosen as the recipient of the Founders Award given in honor of Eleanor Lambert. Theory makes its first move into France with two store openings in Paris.
Nordstrom is one of the biggest names in the retail industry, and with good reason. You can find almost any style, size, or type of clothing from Theory and if you get it home and it doesn’t match your style, you can easily return it thanks to the great online return policy. Furthering their customer service, Nordstrom sale associates (even those online or over the phone) really know what they are talking about when it comes to fashion.
Even better, Nordstrom tends to have fashion that fits all different body types, something not every online retailer can say. Most importantly, you’ll find great deals and some super sales on Theory quite regularly.
The Hottest Deals for Theory
Yes, that's right, we searched all over the web and found the hottest deals for Theory
What is it about Winter weather that makes us just want to get out and enjoy nature? Sure, in the Summer, you can get out and enjoy nature just the same, but as the temperatures rise, you can only remove so many articles of clothing before….well…you get arrested. But in the Winter, you can bundle up and really make the most of the world around you! No matter what you fancy… hiking, camping, or even just enjoying a festive campfire with friends…we’ve got the gear you’re going to need to keep warm and keep going!
- Base layers – Why are base layers so important? Why can’t you just throw on a thick jacket and be done with it? Well, not only do base layers make it easier for you to adjust your body temp as you go, but they can keep you warm without letting you get overheated when enjoying activities outdoors. True base layers (long-sleeved tops and bottoms with fitted ankles) are worn close to the skin and are form-fitting (but not overly tight), made from polyester, wool, synthetics, or a combination of all three, but not Cotton will retain moisture and but will not retain much-needed heat.
- Insulating layers – Worn over base layers, insulating layers should still be made of the same materials – wool, polyester, and synthetics – but are a bit thicker (not so thick you can’t comfortably move though). In more moderate climates, you might be able to skip insulating layers and simply double-up on base layers. This layer will be the one that you layer on and off as your temperature, and that of the outdoors, fluctuates. That means your insulating layer is best comprised of pieces with zippers and/or buttons (like these) for ease of use.
- Weatherproof layers – Your outermost layers will be windproof, waterproof, and breathable. On top, that means you’re looking for a good hard-shell jacket, with plenty of zippers for extra ventilation. Regular jeans or pants will work over your base layer, but in colder climates, you should add a pair of weatherproof or weather-resistant pants. Not only will they keep your pants and under-layer dry, but they help to cut the chill of the wind.
- Hats/gloves –In cold weather, your body first loses heat through your extremities. That means hats and gloves are definitely in order! Again, try to look for fabrics like wool, polyester, or synthetics, since they will hold the heat better than cotton. Hats and gloves should fit snugly …and fleece-lining never hurts. And, in this day and age, look for gloves with smart touch fingertips, so you won’t have to constantly be taking them on and off to use your phone.
- Boots/shoes – Footwear should be waterproof, with thick soles, and have a fit with a bit of room. The extra room not only helps with accommodating the thicker socks (hopefully wool) you’ll be wearing, but it will allow for warm air to circulate and keep those toes warm.
Finally, add a hard-shell, insulated or lined jacket, one designed to take the elements, and you’re set. If you layer-up properly, and choose the right fabrics and fits, your Winter time wanderings are sure to be toasty, warm, and wonderful!
Ah, the crisp, cool air…the changing leaves… the pumpkin spice EVERYTHING! Winter is on its way, and you have just enough time to start adding some pivotal pieces to your wardrobe that keep you not only warm, but looking fabulous! By incorporating just one or two of these, you can breathe new life into your existing wardrobe and create some WOW this Winter.
- High-heel booties – You’ve seen them everywhere lately, and with good reason. Whether platform, peep-toe, or lace-up, these booties pair well with so many wardrobe staples: skinny jeans, cropped boyfriend jeans, pencil skirts, circle skirts with tights…the list goes on and on.
- Low, chunky-heel booties – These are an absolute must if you intend to rock the leggings-and-oversized-sweater look (and let’s face it…who doesn’t?) this Winter. They can add a bit of “edgy” to any outfit, and even look fab with tights and a flowy circle skirt (try to keep the shirt/sweater more tailored and form-fitting though, to avoid looking sloppy).
- Leather-look circle skirt – No need to break the bank on this one… you can find circle skirts that look amazingly like leather, for a fraction of the price. Just make sure the fit isn’t too tight at the waist. A properly-fitting circle skirt should fall gracefully from your waist; one that is too tight will balloon out and can look completely unflattering. It’s best to pair it with a more tailored top/sweater (a nice contrast to the leather would be a lighter, more lady-like top). Complete the look with tights and either chunky, low-heel booties or taller low-heel boots and your adorableness will be unstoppable.
- Quilted biker jacket – Again, if you don’t have a Kardashian budget, no worries! There are plenty of leather-look options out there. The important elements will be the quilting and the “biker look” (some studding, zippers, “moto” padding, etc.). These jackets can work with almost any outfit, from plaid shirts and skinny jeans to girly dresses and tights. You decide how much “edge” to the outfit with the boots and accessories you add.
- Camel coat – A classic in any era, you just need a camel-colored coat in your life. Period. Whether it’s this season, or next year, or the year after, a mid-length or long-length camel overcoat is perfection. Usually found in wool, and either belted or buttoned (or both), this will literally go with just about everything. Dress it up, dress it down, the camel coat will never disappoint.
- Puffer jacket – If you want the ultimate in form and function, go for the puffer jacket this Winter. Usually filled with down or a down-alternative, you will be sure to stay toasty warm. Pair it with skinny jeans and a fitted top, or an oversized sweater and tights, the puffer jacket is one of those items you’ll be seeing everywhere (and hopefully your closet).
- Drape-front jacket – The perfect blend of tailored structure and flowy softness, the drape front jacket is fantastic. One of the biggest trends we’re seeing this season is the shearling (or faux shearling) drape front. Since the jacket is a bit loose (usually doesn’t have a front closure to nip in the look of the waist), it’s best to pair it with more tailored pieces.
- Aztec print anything – The trend we loved in Summer has stuck around for Winter this year, and we couldn’t be happier. You can find Aztec prints in leggings and tops, but the one we love most is the oversized cardigan! Perfect for lazy Winter days, running errands, or keeping cozy on movie nights out, you can’t go wrong pairing it with tights, a semi-fitted top, chunky scarf, and knee-high low-heel boots. What a fab look!
Every year, dozens of “new and amazing” beauty and makeup products are introduced onto the market. And every year, more than half of them fall by the weigh-side and are forgotten in months. Depending on the money behind the launch campaigns, they may have made you believe you absolutely, positively, could not live without forking over your hard-earned money to snap up their latest and greatest product…but that doesn’t mean you’ve ever bought the product again. Thankfully though, there are many products out there worthy of purchase, over and over. These are the classics. The “Holy Grail” makeup must-haves. Maybe your Mom introduced you to a few of them. Maybe you will introduce a few to young girls in your life. Either way, we found 20 true keepers…and here are the first 5!
- CND Stickey Base Coat – Those of us who constantly have to wage the war of peeling and chipping nail polish have experimented with every way possible to keep that polish on longer. Every base coat claims to help get the job done, but only one has ever really done so. This one. The tint might not be perfect for nude and sheer colors, but for every other color, it’s a definite go-to.
- Queen Helene Mint Julep Masque – Perhaps you remember this from your Mom’s (or even your Grandma’s) bathroom cabinet? Yep, it’s been around that long. Not only is it one of the most inexpensive beauty products you could hope for, but the mint and clay help to squash oil, nix shine, and clear out pores beautifully. Best yet, your skin won’t feel overly dry afterwards.
- Crest Whitestrips – Thanks to these little miracle strips, we’ve long said goodbye to harsh and messy bleach trays, as well as super-expensive dentist whitening visits. White teeth and a smile are always your two best ways to make a lovely statement every time you walk in the room. In just 30 minutes, your pearly whites will be even whiter. Perfect.
- LORAC ‘Front of the Line PRO’ Liquid Eye Liner – It’s ok to admit it if you’re not great with applying liquid eyeliner. It takes a skilled hand and lots of practice. That’s why this product made the must-have list. Since its introduction, it’s made those classy cat eyes and winged flicks flawless for us…the perfect blend of liquid liner and controlled applicator (bye-bye thin little brush).
- Maybelline Great Lash Mascara – The green and pink bottle is downright iconic! It’s inexpensive, found in every drugstore, and gives you long, defined lashes every time. If you are partial to more voluminous lashes, you can even use this mascara in a classic runway trick: Apply one coat of mascara, then using a Q-tip or a clean mascara wand, dredge each side of the lashes with a light coating of baby powder, then apply a second coat of mascara…and voilà!
Stay tuned for more from our list of 20 Beauty and Makeup Must-Haves!